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LODESTAR CHILDREN & TEENS CREATIVE & EDUCATIONAL LITERATURE PAID SUBSCRIBERS DATABASE
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The LODESTAR Children & Teens Creative & Educational Literature Paid Subscribers Database
provides direct marketers with dollar driven data sourced from Healy List Marketing's database
of over 39 million active 12 month subscribers drawn from more than 400 list owners. Each
individual has purchased at least 2 subscriptions in the children & teens creative literature
interest areas with many spending more than $100 per year via direct mail, specialty catalogs
and the internet.
Segments
5,904,349 | Total 12 Month Universe / Base Rate | $95.00 /M | 3,294,627 | Online Transactions in Past 12 Months | $10.00 /M | 3,170,636 | 6 Month Hotline - Total Count | $10.00 /M | 1,546,939 | 3 Month Hotline - Total Count | $15.00 /M | 797,087 | 1 Month Hotline - Total Count | $20.00 /M |
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media type
Consumer |
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source
Direct response subscribers to paid publications
geography
USA
maintenance
Market Entry |
01/08/2013 |
New to Manager |
12/07/2012 |
Counts Through |
8/31/2023 |
data card maintenance
New to NextMark System |
12/07/2012 |
Last data card update |
9/15/2023 |
Next data card update |
10/15/2023 |
Data card update frequency |
MONTHLY |
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Description
The LODESTAR CHILDREN & TEENS CREATIVE & EDUCATIONAL LITERATURE PAID SUBSCRIBERS DATABASE
provides
direct marketers with dollar driven data sourced
from Healy List Marketing's database of over 39 million active 12 month subscribers
drawn from more than 400 list owners. Each record has purchased at least two
subscriptions in the children & teens creative literature interest areas within the past 12
months.
- All records have two or more paid subscriptions within the past 12 months
- Large universes created using straight demographic & product selects that mirror a mailer's previously proven modeled criteria
- RFM criteria updated monthly and selectable
You will be able to reach consumers who are reading children’s & teens creative &
educational literature, children’s publications, teen magazines, preschool publications,
illustrated children publications and teen nonfiction magazines.
Refine segments by age, gender, average amount spent, as well as many others.
profile
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selects
$100+ Purchase Amount | $10.00 /M | $200+ Purchase Amount | $15.00 /M | Credit Card Type | $15.00 /M | Ethnic/Ethnicity | $10.00 /M | Age | $10.00 /M | Gender/Sex | $8.00 /M | Geo/Geographical | $8.00 /M | Home Owner | $10.00 /M | Household Income | $10.00 /M | Lifestyle | $10.00 /M | Online Buyers | $10.00 /M | Product | $10.00 /M | Presence of Child - Omit | $8.00 /M | Presence of Child - Select | $8.00 /M |
UNIT OF SALE INFORMATION
High: | $200.00 |
Average: | $100.00 |
Low: | $25.00 |
Gender Profile
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MINIMUM ORDER
Quantity: |
5,000 |
Value: |
$500.00 |
REUSE
Reuse is allowedMin Qty: | 5,000 | Charges: | $85.00/M |
TELEMARKETING
Telemarketing is not allowed
CANCELLATION
RunCharges: | $10/M | Cancellation Fee: | $100/F |
KEY CODING
Key Coding is available
ADDRESSING
HOME ADDRESS | NO CHARGE |
KEYING | $5.00 /M |
ODD/EVEN SPLIT | $10.00 /M |
SPECIAL INSTRUCTIONS
5,000 name minimum postal order; 85% Net Name available - 25,000 name minimum with $10.00/M RC
Terms & Conditions: Sample mailpiece required; prepayment on initial orders; net 60 after mail date; list usage unavailable.
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